"73 Percent of Small-Business Owners Now Identify as Creators - and It’s Changing How They OperateNew research from Constant Contact shows small-business owners prioritizing social-media presence, though sometimes reluctantly. "

LINK TO THE ARTICLE:: https://www.inc.com/victoria-salves/73-percent-of-small-business-owners-identify-as-creators-changing-how-they-operate/91358121

This is insane but useful to read. "According to its latest Small Business Now report—which surveyed more than 5,000 small-business owners and consumers worldwide—73 percent of small-business owners now identify as creators." - We all see the pattern.