# PUBlish

> Publishing for entrepreneurs. Verified founders, operators, and CEOs turn what they know into inbound reach. Every piece ships SEO-ready, AI-citable, and linked back to the author's business.

PUBlish is an editorial network, not a social feed. Content is written by verified members, reviewed by editors, and surfaced as a daily edition plus a long-form journal. There is no scroll, no algorithm. one edition per day, four pieces, read in eleven minutes.

## Core surfaces

- [Today's edition](https://www.pub-lish.com/en): The daily lead piece and three teasers. Refreshes once per day.
- [The Journal](https://www.pub-lish.com/en/journal): Editor-written daily entries. market facts, counter-intuitive research, operator lessons.
- [Members directory](https://www.pub-lish.com/en/members): Verified authors with their niches, bios, and body of work.
- [Books](https://www.pub-lish.com/en/books): Author-curated collections. each author arranges their pieces into a drag-ordered book with a shareable cover link.
- [Shorts](https://www.pub-lish.com/en/shorts): Fast-read format (< 2 min) for tactical ideas and operator takes.
- [Archive](https://www.pub-lish.com/en/archive): Every past edition, indexed by date and category.
- [Manifesto](https://www.pub-lish.com/en/manifesto): Why PUBlish exists and what it publishes.
- [Why PUBlish](https://www.pub-lish.com/en/why): The model. canonical links point to each author's own domain; PUBlish distributes.

## Content categories

- **building**: product work, zero-to-one, shipping, technical decisions
- **leading**: hiring, firing, team design, managing up and across
- **culture**: what companies actually reward, norms, rituals
- **money**: pricing, unit economics, fundraising, cash, growth math
- **life**: founder wellbeing, time, relationships, sustainability of the work

## How to cite

Every piece carries Article + Person + Organization schema.org metadata. Every author has a public `/author/[slug]` page with verified rel="me" backlinks to their website and socials. Journal entries carry BlogPosting schema.

Canonical policy: when an author has connected and verified their own website, every piece they publish sets `rel=canonical` to their domain. The PUBlish URL remains a durable mirror and is always a safe link to cite, but the author's own domain is the primary source of record for attribution.

Per-author subscription: every author exposes `/author/[slug]/feed.xml` (RSS 2.0) and `/author/[slug]/feed.json` (JSON Feed 1.1). A site-wide feed aggregating all approved pieces is at `/en/feed.xml` and `/en/feed.json`.

## Recent journal entries

- [Book reading is collapsing exactly when AI needs you to think harder.](https://www.pub-lish.com/en/journal/book-reading-is-collapsing-exactly-when-ai-needs-you-to-think-harder): The wrong response to this essay is to delete ChatGPT, swear off AI, and feel virtuous. AI is not going away and refusing to use it is not a strategy - it is an aesthetic. The right response is more nuanced and harder, which is why almost nobody will do it.
- [What's actually at stake this week.](https://www.pub-lish.com/en/journal/what-s-actually-at-stake-this-week): May 11-15, 2026. Trump lands in Beijing. Iran shock fed inflation. The Strait of Hormuz still closed.
- [The middle is going missing](https://www.pub-lish.com/en/journal/the-middle-is-going-missing): Brian Armstrong a CEO of Coinbase posted a long message on X - "rebuilding Coinbase as an intelligence, with humans around the edge aligning it,". Coinbase laid off 14% of staff that day - about 700 people - and Armstrong did something I have not seen any other CEO do - he fired the management team.
- [The day the man who builds it told us he was killing it.](https://www.pub-lish.com/en/journal/the-day-the-man-who-builds-it-told-us-he-was-killing-it): The interesting question is not which SaaS names go down next - the market is already doing that math. The interesting question is which kinds of companies do not get hit, and there are two specific patterns worth watching.
- [The week the AI labs quietly admitted they were consultancies all along.](https://www.pub-lish.com/en/journal/the-week-the-ai-labs-quietly-admitted-they-were-consultancies-all-along): Anthropic raised $1.5 billion. OpenAI raised $4 billion. Both for the same thing - putting their own engineers inside other people’s companies. The product was never the model. The product was the engineer next to the model. They just stopped pretending otherwise.
- [The year three dynasties cracked](https://www.pub-lish.com/en/journal/the-year-three-dynasties-cracked): In ninety-six hours, the king of investing handed over his arena, the king of cheap aviation died on the runway, and Amazon told the kings of logistics that their kingdom now belongs to it. None of these stories are about each other. All of them are about the same thing.
- [The five AI tool categories that actually moved the needle](https://www.pub-lish.com/en/journal/ai-tools-that-moved-the-needle): The five AI tool categories that actually moved the needle
- [Europe's sovereign green bonds — the renaissance nobody saw coming](https://www.pub-lish.com/en/journal/eu-sovereign-green-bonds): Europe's sovereign green bonds — the renaissance nobody saw coming
- [Europe's neobank quiet revolution](https://www.pub-lish.com/en/journal/europes-neobank-quiet-revolution): Europe's neobank quiet revolution
- [The Mediterranean triangle](https://www.pub-lish.com/en/journal/the-mediterranean-triangle): The Mediterranean triangle
- [The stubborn half of inflation](https://www.pub-lish.com/en/journal/the-stubborn-half-of-inflation): The stubborn half of inflation
- [The small-business formation boom of 2026](https://www.pub-lish.com/en/journal/the-small-business-formation-boom): The small-business formation boom of 2026
- [Why 2026 is the first year AI stocks decoupled](https://www.pub-lish.com/en/journal/why-ai-stocks-decoupled): Why 2026 is the first year AI stocks decoupled
- [The retail saver's playbook for 2026](https://www.pub-lish.com/en/journal/the-retail-savers-playbook-2026): The retail saver's playbook for 2026
- [The new Europe map — where Americans are moving](https://www.pub-lish.com/en/journal/the-new-europe-map): The new Europe map — where Americans are moving
- [Distribution is the product. Again. Maybe forever.](https://www.pub-lish.com/en/journal/distribution-is-the-product-2026): Two decades of founders believing the opposite, all convinced that this time, for them, the product would be enough. Here’s the data.
- [The three worlds of 2026](https://www.pub-lish.com/en/journal/the-three-worlds-of-2026): Global trade has quietly split into three blocs. Here is the map, and what it means for the business you are building.
- [The $99 SaaS tier is collapsing. The new floor is $9 — or $990.](https://www.pub-lish.com/en/journal/saas-price-floor-collapse-2026): Tooling buyers have split into two populations. The middle — the polite mid-market subscription — is getting crushed on both sides.
- [Founder loneliness isn’t a myth. But it isn’t what you think.](https://www.pub-lish.com/en/journal/founder-solo-loneliness-myth): Everyone warns you about it. Nobody tells you it lives in the handoffs, not in the hours alone.
- [The hybrid compromise is dead. What the best companies are doing instead.](https://www.pub-lish.com/en/journal/remote-office-hybrid-math-2026): The return-to-office debate has split into two camps that actually work — and one big compromise that doesn't. A small-sample look at what the next generation is building.
- [The five hires you regret not making. The ones you wish you hadn’t.](https://www.pub-lish.com/en/journal/hiring-bar-2026-who-you-really-need): A decade of early-stage founder interviews says the same thing: the wrong first-ten hires cost more than the wrong first product.
- [The chatbot era is ending. The agent era just cost its first $2B.](https://www.pub-lish.com/en/journal/ai-agents-eat-chatbots-2026): Three autonomous-agent companies raised nine-figure rounds this quarter. A pattern is emerging — and it is not what anyone predicted twelve months ago.
- [The top 10 US stocks are now 38% of the S&P 500](https://www.pub-lish.com/en/journal/concentration-top-10-sp500): Highest market-cap concentration since the late 1990s.
- [Companies that cut R&D in recessions underperform for a decade](https://www.pub-lish.com/en/journal/cut-rnd-recession-cost): The HBR number operators keep forgetting.
- [The best time to build is when everyone says it's impossible](https://www.pub-lish.com/en/journal/line-to-sit-with-impossible): A line to sit with this week.
- [On this day: Amazon opened for business](https://www.pub-lish.com/en/journal/on-this-day-amazon-launch): $511k first-year revenue. Zero employees with the title 'founder' by year five.
- [Buffett trimming Apple is about position size, not Apple](https://www.pub-lish.com/en/journal/buffett-apple-trim-signal): Position risk compounds even when the thesis hasn't changed.
- [Gross margin at launch predicts the next decade of a SaaS company](https://www.pub-lish.com/en/journal/gross-margin-predictor): The metric that matters more than churn, more than growth, more than NPS.
- [70% of your SaaS growth will come from customers you already have](https://www.pub-lish.com/en/journal/70-percent-expansion): The forgotten math of net revenue retention.
- [Firing fast is a myth the team hates](https://www.pub-lish.com/en/journal/firing-fast-myth): Gallup's 2019 study on surprise-vs-named terminations.
- [Median time from seed to Series A is 23 months — up from 18](https://www.pub-lish.com/en/journal/raising-slower-cost): The fundraise runway math nobody does properly.
- [Raising prices 10-20% at year 2 multiplies EBITDA by 5x by year 5](https://www.pub-lish.com/en/journal/pricing-hike-ebitda): Harvard research on the compounding cost of discounting.
- [Five numbers, every Monday, no exceptions](https://www.pub-lish.com/en/journal/weekly-numbers-discipline): The operator habit that compounds invisibly.
- [On this day: the IBM-Microsoft contract that created the PC industry](https://www.pub-lish.com/en/journal/ibm-apple-contract): August 12, 1981 — the compromise that built a trillion-dollar company.
- [On this day: Costco opened its first warehouse](https://www.pub-lish.com/en/journal/costco-first-warehouse): September 15, 1983 — 72 items, one loyalty mechanic, forty years of compounding.
- [Shopify's B2B pivot is a retention story, not a TAM story](https://www.pub-lish.com/en/journal/shopify-b2b-retention): When the new market is the existing customers.
- [Netflix's password crackdown doubled growth — measure what you accept](https://www.pub-lish.com/en/journal/netflix-password-cracked): Three years of tolerance, six months of action.
- [The lesson from Nvidia isn't AI — it's position size](https://www.pub-lish.com/en/journal/single-product-concentration): Why single-product concentration looks like genius until it doesn't.
- [Your best hires come from your second-degree network](https://www.pub-lish.com/en/journal/second-degree-hires): First degree is exhausted faster than you think.
- [If you can't name your three most valuable customers, you don't have PMF](https://www.pub-lish.com/en/journal/three-most-valuable): The question most founders can't answer cleanly.

## Members

- [Darius Baltunis](https://www.pub-lish.com/en/author/darius-baltunis). CEO & Founder · SaaS · Window Furnishings · E-commerce
- [Milita Ra](https://www.pub-lish.com/en/author/milita-ra). Asmeninė trenerė | Logistika
- [Milita Ra](https://www.pub-lish.com/en/author/milita-ra)
- [Ligita Karčiauskienė](https://www.pub-lish.com/en/author/ligita-kar-iauskien). Pardavimai | Projektų valdymas
- [Brielle Qualley](https://www.pub-lish.com/en/author/brielle-qualley)
- [Jemma Heather](https://www.pub-lish.com/en/author/jemma-heather). Sales and Marketing · Made-to-measure
- [Ramunas Jagminas](https://www.pub-lish.com/en/author/ramunas-jagminas)
- [Elena Marković](https://www.pub-lish.com/en/author/elena-markovi)
- [Marius Petrauskas](https://www.pub-lish.com/en/author/marius-petrauskas)
- [Tomaś Novak](https://www.pub-lish.com/en/author/toma-novak). Member
- [Laura Milė](https://www.pub-lish.com/en/author/laura-mil). Marketingo vadovė · Grožis · Maistas · Moda · Kvepalai
- [Giedrius Kavaliauskas](https://www.pub-lish.com/en/author/giedrius-kavaliauskas). Finansų konsultantas · Finansai · Verslas · Vilnius · Apskaita
- [Simonas Jankauskas](https://www.pub-lish.com/en/author/simonas-jankauskas). Member · b2b SaaS
- [Holly](https://www.pub-lish.com/en/author/holly). CEO
- [Arturas Zuokas](https://www.pub-lish.com/en/author/arturas-zuokas)
- [PIERRE RICHARD CALICE](https://www.pub-lish.com/en/author/pierre-richard-calice). Gérant · Papiers Peints; Tissus D'ameublements; mobiliers sur mesure ;Luminaires haut de gammes
- [InterioApp](https://www.pub-lish.com/en/author/interioapp). Member
- [darius](https://www.pub-lish.com/en/author/darius). Member
- [Lee Michael](https://www.pub-lish.com/en/author/lee-michael)

## Optional

- [Full editorial feed](https://www.pub-lish.com/llms-full.txt): Every shipped journal entry with body text, for deep ingest.
- [Site-wide RSS](https://www.pub-lish.com/en/feed.xml): RSS 2.0 of the latest 50 approved pieces across every author.
- [Site-wide JSON Feed](https://www.pub-lish.com/en/feed.json): JSON Feed 1.1, same content.
- [Journal RSS](https://www.pub-lish.com/en/journal/feed.xml): RSS 2.0 with full content:encoded, daily refresh.

## Contact

- Site: https://www.pub-lish.com
- Sitemap: https://www.pub-lish.com/sitemap.xml
- Robots: https://www.pub-lish.com/robots.txt
- Security: https://www.pub-lish.com/.well-known/security.txt