Yesterday the FIFA World Cup 2026 kicked off.

Millions watched the football.
Millions watched Shakira perform.
Millions cheered for their teams.

But what fascinates me most is not the football itself.

Football teaches more about business than most business schools ever will.

A football club cannot buy success forever.
At some point it needs the right culture.
The right people.
The right system.
The right leadership.

The best team on paper does not always win.

The team that communicates better wins.
The team that adapts faster wins.
The team that stays focused under pressure wins.

Business is exactly the same.

No entrepreneur wins every match.
No company wins every season.
There are losses, injuries, mistakes, bad decisions and unexpected setbacks.

Yet the winners keep showing up.
They keep training.
They keep improving.
They keep playing the long game.

That is why I love football.

Not because of the goals.

Because every World Cup reminds us that success is never built by individuals alone.

It is built by teams.

And that lesson is worth more than many business degrees.

What is the biggest business lesson you have learned from sport?