@dariusbaltunis
Darius Baltunis on YouTube
Darius Baltunis
Founder · SaaS · Creator
CEO & FounderVilnius, Lithuania✓ Verified
Read by AI5
On the record
Founder & CEO of InterioApp, made-to-measure quoting, order management, and online selling software solutions. Writing about building B2B SaaS, and what it actually takes to sell to small businesses. And why writing is no less important than running.
14
Articles
35
Reads
14
Yrs in field
Background
- Occupation
- Entrepreneur, Founder
- Education
- ISM University of Management and Economics, CISCO Network Security, DENT Key Person Influencer
- Notable works
- InterioApp (SaaS for window-coverings retail)
- Affiliations
- Business MBA, InterioApp, Dent KPI Accelerator, Tech Accelerator, Business MBA
- Known for
- Founder of InterioApp
- Years active
- 2007 - present
- Languages
- English, Lithuanian
- Nationality
- Lithuanian
Career
- InterioAppCurrently
- MeasureRight
From the archive
See all 14 →On camera
Products & apps
What I’m building right now
Running InterioApp, a SaaS for the window-coverings industry, and a retail shop in the same field. Writting openly about running multiple businesses at once, the lessons that come with that, and what gets wrong along the way. My work is published at pub-lish.com.
Press & mentions
- Veiklą Europoje plečiantis lietuvių startuolis „Curtains Calculator“ tampa „InterioApp“
- EKSPERTAI: „KAS SVARBU ŠIUOLAIKINIAM VERSLUI?“
- Lietuviškas startuolis „Curtains Calculator“ pritraukė 50 tūkst. Eur investiciją
- Metų vadovas
- Lietuvių interjero skonis – stilių įvairovė
- Startup Curtains Calculator Attracted an Investment of 50k EUR
Cited by
Often in conversation with
Writers who mention each other across PUBlish pieces.
Q&A
What is InterioApp?
InterioApp is software for the window-coverings industry - blinds, curtains, wallpapers. It gives retailers and workshops a single tool for quoting, inventory, client management, calendar, and work orders, with Shopify plugins for online sales. It is sold on a per-user, per-company subscription model and is used by independent retailers internationally.
Who is Darius Baltunis?
A founder based in Vilnius building software for an industry most tech people overlook - window coverings retail. InterioApp is his SaaS platform serving blinds, curtains, and wallpaper retailers with quoting, inventory, client management, and workshop work orders in one system.
Why window coverings?
It's an unsexy, fragmented industry running on spreadsheets, paper quotes, and WhatsApp threads. That's exactly why it's a good market - high pain, low competition, sticky customers once you solve the workflow.
What does InterioApp actually do?
It replaces the half-dozen tools a typical blinds-and-curtains retailer cobbles together - quoting software, inventory tracker, calendar, CRM, and workshop work orders - with one system priced per user, per company. There are Shopify plugins for retailers selling online, plus store-building services for shops that need the storefront built for them.
What does he believe most founders get wrong?
That they don't have time. The real problem is activation energy - the friction between intent and action. Founders skip the things that compound (writing, positioning, owned audience) not because the hours aren't there but because the first step is annoying. Remove the friction and the behaviour follows.
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